Episode 43: Anna Brakenhielm (Passion for Business), Stockholm, Sweden

YPO member Anna Brakenhielm grew up in a small village in the countryside of Sweden. As a little girl, she dreamt of becoming a journalist so she could write and interview people. She started her career in journalism and PR consulting, but in no time, she was thrust into the limelight as a TV producer and business executive.

Soon she was an editor for a talk show, among the few female writers on the team. They hired her to book female guests and incorporate a female perspective into the show. She quickly became the head of creative, and at 29 years old, she was promoted to managing director of the TV production company.

Following a 10-year stint as the CEO of Strix Television, Anna founded Talpa Scandanavia on behalf of Dutch Media Mogul John de Mol, a company responsible for shows like “Big Brother” and “The Voice.” After a couple of years, Anna took over the company, rebranded it Silverback and sold it to ITV, the biggest commercial broadcaster in the United Kingdom.

Anna’s media endeavors have expanded beyond television into radio and publishing. She ran the Passion for Business magazine aimed for women in business. In this episode, Anna shares how young women can find success in the entrepreneurial world.


Guest: Anna Brakenhielm, CEO of Passion for Business and Skillinge Dressyr
Host & Executive Producer: Kevin Daum
Executive Producer: Van Van
Music: DreamArtist Music

Made possible with grants from Gazelles Growth Institute.

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Kevin Daum is an award winning and bestselling author of 5 books. He is a marketer, speaker, and columnist for Inc.com and Smart Business Magazine. As an Inc. 500 entrepreneur, his sales and marketing techniques resulted in more than $1 billion in sales. Drawing on his background in theatre and business, Kevin is a compelling speaker who has engaged and inspired audiences around the globe. Kevin is a graduate of the MIT Entrepreneurial Masters program and has received the Global Learning Award 3 times from the Entrepreneur’s Organization, where he held several board positions. Kevin has designed, produced, and led award-winning executive training programs and events for C-level executives and entrepreneurs on four continents. Previously, Kevin was named one of the 40 people to watch under 40 in San Francisco by the Business Times and in 2006 was named Distinguished Alum of the Year by his alma mater, Humboldt State University.