Episode 95: Shelly Sun (BrightStar Franchising), Chicago, Illinois, USA

YPO member Shelly Sun needed in-home care for her ailing grandmother but was dissatisfied with the options available.

So she left her job as vice president at a large insurance firm, and founded BrightStar Care, providing high quality in-home care for seniors. Today, BrightStar Care has 335 franchise locations in 38 United States and Canada, with over USD400 million in system-wide sales.

Shelly is the author of the franchise business book Grow Smart, Risk Less, and appeared on the CBS series “Undercover Boss.” She was also named the International Franchise Association Entrepreneur of the Year.

Forbes named BrightStar Care the No.1 Franchise in Investment Level. BrightStar was included in the American Express Top 10 Fastest-Growing Women-Led Companies list each year from 2011 to 2015. BrightStar is the only in-home nursing company in the U.S. to be named the Joint Commission Enterprise Champion for Quality.

In this episode, Shelly shares how she took her USD1 million business to USD100 million in five years in system-wide sales and her practical advice franchising your business.

Guest: Shelly Sun, CEO and Co-Founder of BrightStar Care
Host & Executive Producer: Kevin Daum
Executive Producer: Van Van
Music: DreamArtist Music.

Made possible with grants from Gazelles Growth Institute.

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Kevin Daum is an award winning and bestselling author of 5 books. He is a marketer, speaker, and columnist for Inc.com and Smart Business Magazine. As an Inc. 500 entrepreneur, his sales and marketing techniques resulted in more than $1 billion in sales. Drawing on his background in theatre and business, Kevin is a compelling speaker who has engaged and inspired audiences around the globe. Kevin is a graduate of the MIT Entrepreneurial Masters program and has received the Global Learning Award 3 times from the Entrepreneur’s Organization, where he held several board positions. Kevin has designed, produced, and led award-winning executive training programs and events for C-level executives and entrepreneurs on four continents. Previously, Kevin was named one of the 40 people to watch under 40 in San Francisco by the Business Times and in 2006 was named Distinguished Alum of the Year by his alma mater, Humboldt State University.