The YPO Global Pulse survey focuses on what’s on the minds of chief executives around the world regarding topics that influence businesses and leadership and impact the world. The chief executive of the future will define, measure, and scale trust, within and outside of their organization, with determination and enthusiasm.
The 2020 YPO Global Pulse Survey focuses on chief executives’ perspectives on the importance and challenge of securing stakeholder trust.
In January 2019, YPO completed a Global Leadership Survey to understand whether the purpose of business is to have an impact on society beyond profits and wealth. In addition, the survey explored chief executive priorities and compared them with younger generation perspectives. A total of 4,154 respondents participated in the two surveys. A CEO survey conducted by YPO with 2,283 member CEOs from 110 countries and a companion survey of 1,871 younger generation people (future business leaders) ages 18-31.
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